Email marketing apps ranked by installs

Email marketing has 58 apps with 110,267 active installs on Shopify stores. Klaviyo leads with 55.9% of installs.

Start freeGet an API key and list the stores running any of these apps.

Active installs

110,267

Data as of 10 Nov 2026

Apps in category

58

2 new in the last 90 days

Top-3 share

78.7%

12-month change after a year of tracking

Stores running 2+ apps in category

20%

18,294 stores

Share of category installs

Monthly, last 12 months
  • Klaviyo 55.9%
  • Mailchimp 16.6%
  • Omnisend 6.2%
  • Brevo PushOwl: Email,Push,SMS 4.2%
  • CWILL 4.2%
  • 53 others 12.9%
0%25%50%75%100%Nov 26
Data as of 10 Nov 2026Methodology
View as table
MonthKlaviyoMailchimpOmnisendBrevo PushOwl: Email,Push,SMSCWILL53 others
Nov 2655.9%16.6%6.2%4.2%4.2%12.9%

All 58 apps, ranked

#AppDeveloperActive installsShareRating
1KlaviyoKlaviyo61,59355.9%★ 4.7 (3,434)
2MailchimpIntuit Mailchimp18,25816.6%★ 4.8 (1,570)
3OmnisendOmnisend6,8786.24%★ 4.7 (3,201)
4Brevo PushOwl: Email,Push,SMSBrevo PushOwl4,6794.24%★ 4.8 (2,316)
5CWILLCWILL INC4,6564.22%★ 4.9 (7,663)
6AttentiveAttentive3,5943.26%★ 4.7 (112)
7Postscript SMS MarketingPostscript3,2172.92%★ 4.7 (1,204)
8Pop Convert ‑ Pop Ups, BannersPop Convert2,9452.67%★ 4.9 (8,678)
9MailerLiteMailerLite7640.693%–
10ONEONE6640.602%★ 4.9 (997)
11MarselloMarsello3930.356%★ 4.2 (162)
12Seguno Popups & FormsSeguno3750.34%★ 4.9 (69)
13Customers.ai Visitor IDCustomersAI2860.259%–
14Ali ReviewsFireApps2780.252%★ 4.8 (1,435)
15MetorikMetorik2460.223%★ 5.0 (48)
16DripDrip2080.189%★ 4.0 (57)
17CartSeeCartX1940.176%★ 5.0 (4)
18BayEngageTargetBay, Inc1830.166%★ 4.4 (61)
19Sendlane: Unified Email & SMSSendlane1250.113%★ 4.1 (14)
20XFlow Back in Stock AlertsXFlow1060.0961%★ 5.0 (70)
21Recapture Abandoned CartsRecapture1010.0916%★ 5.0 (45)
22WunderkindWunderkind860.078%–
23ClaspoCLASPO INC.590.0535%★ 5.0 (34)
24Hive.coHive430.039%–
25Joy WishlistJoy Loyalty Program & Rewards410.0372%★ 5.0 (26)
26MergnMergn390.0354%★ 5.0 (22)
27Voyado: AI Marketing & LoyaltyVoyado310.0281%★ 4.0 (2)
28Mailmunch Forms for MailchimpMailmunch300.0272%★ 4.2 (289)
29SailthruSailthru270.0245%–
30E‑goiE-goi180.0163%★ 5.0 (1)
31GetResponseGetResponse S.A.180.0163%★ 5.0 (4)
32SmartrMail Email & SMSSmartrMail170.0154%★ 4.7 (305)
33GistConvertFox Global Inc.160.0145%–
34ContactPigeonContactPigeon110.00998%★ 3.0 (2)
35DopplerDoppler - Email Marketing110.00998%–
36Wiz Email MarketingWiz Email Marketing100.00907%★ 5.0 (232)
37SiteVibesSiteVibes100.00907%★ 5.0 (4)

Who installs email marketing apps

CountriesSkew versus all scanned stores
  • United States+1.8%
  • United Kingdom+0.5%
  • Australia+0.4%
  • Brazil−0.2%
  • Japan−0.7%
  • India−1.6%
VerticalsSkew versus all scanned stores
  • Apparel+2.3%
  • Beauty & Fitness+1.2%
  • Health+0.8%
  • Arts & Entertainment−0.5%
  • Autos & Vehicles−0.8%
  • Business & Industrial−0.9%
Typical order valueSkew versus all scanned stores
  • Under $25−0.5%
  • $25–50−3.1%
  • $50–100+2.3%
  • $100–200+1.8%
  • $200–500+0.4%
  • $500–1,000−0.2%
  • $1,000+−0.6%
Leader by typical order value

Every store running a email marketing app

All 110,267 installs across all 58 apps, by store domain, with country, industry, order-value band and install dates, as JSON. Counting is free; each store costs 1 credit, and you start with 50 free.

See the API call and response
# Free: how many stores run the app
curl https://api.installgraph.com/v1/apps/signalpath/companies/count \
  -H "Authorization: Bearer $INSTALLGRAPH_KEY"

# 1 credit per store: the stores themselves
curl https://api.installgraph.com/v1/apps/signalpath/companies \
  -H "Authorization: Bearer $INSTALLGRAPH_KEY"

# Response (abridged)
{
  "data": [
    {
      "domain": "example-store-one.com",
      "name": "Example Store One",
      "country": "US",
      "firstSeenAt": "2026-03-04T00:00:00Z",
      "lastSeenAt": "2026-11-02T00:00:00Z"
    },
    {
      "domain": "example-store-two.com",
      "name": "Example Store Two",
      "country": "US",
      "firstSeenAt": "2026-09-18T00:00:00Z",
      "lastSeenAt": "2026-11-01T00:00:00Z"
    }
  ],
  "pagination": {
    "nextCursor": "eyJkIjoiZXhhbXBsZS1zdG9yZS10d28uY29tIn0",
    "hasMore": true
  },
  "meta": {
    "requestId": "req_8f2c41",
    "creditsCharged": 2,
    "creditsRemaining": 48
  }
}

Filter by country, region, industry and order value. A store's whole stack is GET /v1/companies/{domain}, and category-level counts are free at GET /v1/public/stats with no key. Full reference: API docs.

More in Marketing and conversion

How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan. Category membership follows each app's own Shopify listing.Read the methodology