MailerLite is installed on 764 active Shopify stores. It ranks #9 of 58 email marketing apps with 0.7% of category installs.
Active installs
764
Data as of 10 Nov 2026
Top country
United States
74.2% of MailerLite stores
Category rank
#9
of 58 in Email marketing
Share of category
0.7%
Who installs MailerLite
764 active stores · data as of 10 Nov 2026CountriesSkew versus all scanned stores
- Chile+1.8%
- Poland+0.8%
- Belgium+0.5%
VerticalsSkew versus all scanned stores
- Toys & Hobbies+3.8%
- Books & Literature+2.6%
- Arts & Entertainment+2.1%
- Gifts & Special Events+1.9%
- Games+1.6%
- Apparel−5.6%
Typical order valueSkew versus all scanned stores
- Under $25+1.1%
- $25–50+7%
Share of Email marketing installs0.7% of installs, #9 of 58 appsSee the full Email marketing benchmark →
Alternatives to MailerLite
Email marketing apps that MailerLite stores rarely run alongside it, compared with other stores using email marketing apps: stores pick one or the other.
Top apps in Email marketing
Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with MailerLite.
| # | App | Active installs | Share | Rating |
|---|---|---|---|---|
| 1 |  Klaviyo | 61,593 | 55.9% | ★ 4.7 (3,434) |
| 2 |  Mailchimp | 18,258 | 16.6% | ★ 4.8 (1,570) |
| 3 |  Omnisend | 6,878 | 6.24% | ★ 4.7 (3,201) |
| 4 |  Brevo PushOwl: Email,Push,SMS | 4,679 | 4.24% | ★ 4.8 (2,316) |
| 5 |  CWILL | 4,656 | 4.22% | ★ 4.9 (7,663) |
| 6 | MailerLite | 764 | 0.693% | – |
Often installed with MailerLite
Apps that run on MailerLite stores far more often than on the average Shopify store.
GoAffProby GoAffPro★ 4.6 (950)9%of MailerLite stores1.7× avg
Printful: Print on Demandby Printful Latvia AS★ 4.8 (4,019)7%of MailerLite stores1.8× avg
Stamped Product Reviews & UGCby Stamped.io★ 4.7 (3,747)5%of MailerLite stores1.7× avg
Smile: Loyalty Program Rewardsby Smile.io★ 4.9 (4,669)Built for Shopify7%of MailerLite stores1.3× avg
EComposerby EComposer★ 4.9 (3,459)Built for Shopify3%of MailerLite stores1.9× avg
Kbiteby DEVSQUAT SOLUTIONS★ 5.0 (4,413)Built for Shopify3%of MailerLite stores1.7× avg
Stores using MailerLite
How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology