SMS marketing apps ranked by installs

SMS marketing has 25 apps with 100,134 active installs on Shopify stores. Klaviyo leads with 61.5% of installs.

Start freeGet an API key and list the stores running any of these apps.

Active installs

100,134

Data as of 10 Nov 2026

Apps in category

25

0 new in the last 90 days

Top-3 share

86.6%

12-month change after a year of tracking

Stores running 2+ apps in category

17%

14,278 stores

Share of category installs

Monthly, last 12 months
  • Klaviyo 61.5%
  • Mailchimp 18.2%
  • Omnisend 6.9%
  • Brevo PushOwl: Email,Push,SMS 4.7%
  • Attentive 3.6%
  • 20 others 5.1%
0%25%50%75%100%Nov 26
Data as of 10 Nov 2026Methodology
View as table
MonthKlaviyoMailchimpOmnisendBrevo PushOwl: Email,Push,SMSAttentive20 others
Nov 2661.5%18.2%6.9%4.7%3.6%5.1%

All 25 apps, ranked

#AppDeveloperActive installsShareRating
1KlaviyoKlaviyo61,59361.5%★ 4.7 (3,434)
2MailchimpIntuit Mailchimp18,25818.2%★ 4.8 (1,570)
3OmnisendOmnisend6,8786.87%★ 4.7 (3,201)
4Brevo PushOwl: Email,Push,SMSBrevo PushOwl4,6794.67%★ 4.8 (2,316)
5AttentiveAttentive3,5943.59%★ 4.7 (112)
6Postscript SMS MarketingPostscript3,2173.21%★ 4.7 (1,204)
7ONEONE6640.663%★ 4.9 (997)
8AppikonAppikon Software Pvt Ltd3680.368%★ 4.8 (1,458)
9EmotiveBloom Digital By Privy3600.36%★ 4.0 (94)
10Recart: SMS & List GrowthRecart1550.155%★ 4.7 (491)
11Sendlane: Unified Email & SMSSendlane1250.125%★ 4.1 (14)
12WunderkindWunderkind860.0859%–
13LayloLaylo, Inc.570.0569%–
14MergnMergn390.0389%★ 5.0 (22)
15GetResponseGetResponse S.A.180.018%★ 5.0 (4)

Who installs sms marketing apps

CountriesSkew versus all scanned stores
  • United States+2.3%
  • United Kingdom+0.6%
  • Australia+0.5%
  • Brazil−0.3%
  • Japan−0.7%
  • India−1.9%
VerticalsSkew versus all scanned stores
  • Apparel+2.5%
  • Beauty & Fitness+1.3%
  • Health+1%
  • Arts & Entertainment−0.5%
  • Autos & Vehicles−0.8%
  • Business & Industrial−0.9%
Typical order valueSkew versus all scanned stores
  • Under $25−0.5%
  • $25–50−3.5%
  • $50–100+2.5%
  • $100–200+2%
  • $200–500+0.4%
  • $500–1,000−0.3%
  • $1,000+−0.5%
Leader by typical order value

Every store running a sms marketing app

All 100,134 installs across all 25 apps, by store domain, with country, industry, order-value band and install dates, as JSON. Counting is free; each store costs 1 credit, and you start with 50 free.

See the API call and response
# Free: how many stores run the app
curl https://api.installgraph.com/v1/apps/signalpath/companies/count \
  -H "Authorization: Bearer $INSTALLGRAPH_KEY"

# 1 credit per store: the stores themselves
curl https://api.installgraph.com/v1/apps/signalpath/companies \
  -H "Authorization: Bearer $INSTALLGRAPH_KEY"

# Response (abridged)
{
  "data": [
    {
      "domain": "example-store-one.com",
      "name": "Example Store One",
      "country": "US",
      "firstSeenAt": "2026-03-04T00:00:00Z",
      "lastSeenAt": "2026-11-02T00:00:00Z"
    },
    {
      "domain": "example-store-two.com",
      "name": "Example Store Two",
      "country": "US",
      "firstSeenAt": "2026-09-18T00:00:00Z",
      "lastSeenAt": "2026-11-01T00:00:00Z"
    }
  ],
  "pagination": {
    "nextCursor": "eyJkIjoiZXhhbXBsZS1zdG9yZS10d28uY29tIn0",
    "hasMore": true
  },
  "meta": {
    "requestId": "req_8f2c41",
    "creditsCharged": 2,
    "creditsRemaining": 48
  }
}

Filter by country, region, industry and order value. A store's whole stack is GET /v1/companies/{domain}, and category-level counts are free at GET /v1/public/stats with no key. Full reference: API docs.

More in Marketing and conversion

How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan. Category membership follows each app's own Shopify listing.Read the methodology