Yotpo: Loyalty Rewards Program installs and market share
Yotpo is installed on 3,435 active Shopify stores. It ranks #4 of 121 loyalty and reward apps with 6.9% of category installs.
Active installs
3,435
Data as of 11 Nov 2026
Top country
United States
82.4% of Yotpo stores
Category rank
#4
of 121 in Loyalty and reward
Share of category
6.9%
Who installs Yotpo
3,435 active stores · data as of 11 Nov 2026CountriesSkew versus all scanned stores
- United States+4.9%
- United Kingdom+1.4%
- Australia+1.3%
- Japan−0.9%
- Germany−1%
- India−2.5%
VerticalsSkew versus all scanned stores
- Beauty & Fitness+12.3%
- Apparel+4.2%
- Health+3.4%
- Arts & Entertainment−2.1%
- Autos & Vehicles−2.6%
- Home & Garden−3.7%
Typical order valueSkew versus all scanned stores
- Under $25−0.8%
- $25–50−5.6%
- $50–100+10.5%
- $100–200+5%
- $200–500−2%
- $500–1,000−2.4%
- $1,000+−4.7%
Share of Loyalty and reward installsSee the full Loyalty and reward benchmark →
- Smile.io18.5%
- UpPromote17.4%
- Okendo7.89%
- Yotpo6.93%
- 117 others49.3%
Install velocity
New and lost stores
| Period | New | Lost | Net |
|---|---|---|---|
| Last 30 days | 1 | 2 | down −1 |
| Last 90 days | 1 | 2 | down −1 |
Alternatives to Yotpo
Loyalty and reward apps that Yotpo stores rarely run alongside it, compared with other stores using loyalty and reward apps: stores pick one or the other.
9,155active installs
833active installs
1,135active installs
881active installs
792active installs
326active installs
Top apps in Loyalty and reward
Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with Yotpo.
| # | App | Active installs | Share | Rating |
|---|---|---|---|---|
| 1 | 9,155 | 18.5% | ★ 4.9 (4,669) | |
| 2 | 8,607 | 17.4% | ★ 4.9 (3,942) | |
| 3 | 3,913 | 7.89% | ★ 4.8 (1,449) | |
| 4 | 3,435 | 6.93% | ★ 4.7 (966) | |
| 5 | 3,154 | 6.36% | ★ 4.9 (3,157) | |
| 6 | 3,082 | 6.22% | ★ 5.0 (9,227) |
Often installed with Yotpo
Apps that run on Yotpo stores far more often than on the average Shopify store.
58%of Yotpo stores11.4× avg
80%of Yotpo stores1.9× avg
27%of Yotpo stores4.4× avg
52%of Yotpo stores1.8× avg
48%of Yotpo stores1.9× avg
19%of Yotpo stores4.3× avg
Stores using Yotpo
How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology