Microsoft Channel installs and market share

by Microsoft★ 2.8 (338 reviews)App Store

Microsoft Channel is installed on 9,157 active Shopify stores. It ranks #5 of 84 ads apps with 2.8% of category installs.

Active installs

9,157

Data as of 11 Nov 2026

Top country

United States

89.7% of Microsoft Channel stores

Category rank

#5

of 84 in Ads

Share of category

2.8%

Who installs Microsoft Channel

9,157 active stores · data as of 11 Nov 2026
CountriesSkew versus all scanned stores
  • United States+12.2%
  • Brazil−0.5%
  • Mexico−0.6%
  • France−0.7%
  • Japan−0.8%
  • India−2.4%
VerticalsSkew versus all scanned stores
  • Home & Garden+6.7%
  • Health+3.5%
  • Business & Industrial+1.9%
  • Autos & Vehicles+1.4%
  • Food & Drink−3.8%
  • Apparel−6.6%
Typical order valueSkew versus all scanned stores
  • Under $25−0.7%
  • $25–50−7.3%
  • $100–200+3.3%
  • $200–500+2.4%
  • $500–1,000+1.4%
  • $1,000++1.1%
Share of Ads installs2.8% of installs, #5 of 84 appsSee the full Ads benchmark →
Monthly install history appears here from January 2027.

Alternatives to Microsoft Channel

Ads apps that Microsoft Channel stores rarely run alongside it, compared with other stores using ads apps: stores pick one or the other.

Top apps in Ads

Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with Microsoft Channel.

#AppActive installsShareRating
1Google & YouTube app113,42334.3%★ 4.5 (5,607)
2Facebook & Instagram app98,38929.7%★ 3.9 (5,838)
3Pinterest41,59712.6%★ 4.1 (1,706)
4TikTok37,04111.2%★ 4.8 (15,983)
5Microsoft Channel9,1572.77%★ 2.8 (338)
6ChatGPT Ads5,5321.67%–

Often installed with Microsoft Channel

Apps that run on Microsoft Channel stores far more often than on the average Shopify store.

Stores using Microsoft Channel

9,157 stores run Microsoft Channel

Buy a list by store: domain, country, industry etc

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How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology