Google & YouTube installs and market share

by Google LLC★ 4.5 (5,607 reviews)
App Store

Google & YouTube app is installed on 113,423 active Shopify stores. It ranks #1 of 9 marketplace apps with 38.9% of category installs.

Active installs

113,423

Data as of 10 Nov 2026

Top country

United States

76.7% of Google & YouTube app stores

Category rank

#1

of 9 in Marketplace

Share of category

38.9%

Who installs Google & YouTube app

113,423 active stores · data as of 10 Nov 2026
CountriesSkew versus all scanned stores
  • India+0.3%
  • Australia+0.2%
  • Japan+0.1%
  • Denmark−0.1%
  • France−0.1%
  • United States−0.8%
VerticalsSkew versus all scanned stores
  • Home & Garden+0.7%
  • Beauty & Fitness+0.4%
  • Health+0.3%
  • Books & Literature−0.2%
  • Arts & Entertainment−0.3%
  • Food & Drink−1%
Typical order valueSkew versus all scanned stores
  • Under $25−0.1%
  • $25–50−1.3%
  • $100–200+0.5%
  • $200–500+0.4%
Share of Marketplace installs
Google & YouTube app 38.9%Facebook & Instagram app 33.7%Pinterest 14.4%TikTok 12.9%5 others 0.0956%
  • Google & YouTube app38.9%
  • Facebook & Instagram app33.7%
  • Pinterest14.4%
  • TikTok12.9%
  • 5 others0.0956%
See the full Marketplace benchmark →
Monthly install history appears here from January 2027.

Alternatives to Google & YouTube app

Marketplace apps that Google & YouTube app stores rarely run alongside it, compared with other stores using marketplace apps: stores pick one or the other.

Top apps in Marketplace

Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with Google & YouTube app.

#AppActive installsShareRating
1Google & YouTube app113,42338.9%★ 4.5 (5,607)
2Facebook & Instagram app98,38933.7%★ 3.9 (5,838)
3Pinterest42,06314.4%★ 4.1 (1,706)
4TikTok37,66112.9%★ 4.8 (15,983)
5Bandsintown1510.0517%–
6Mulwi 200+ Shopping Feeds1170.0401%★ 5.0 (620)

Often installed with Google & YouTube app

Apps that run on Google & YouTube app stores far more often than on the average Shopify store.

Stores using Google & YouTube app

113,423 stores run Google & YouTube app

Buy a list by store: domain, country, industry etc

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How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology