Instafeed ‑ Instagram Feed installs and market share
Social proofImage gallery
Instafeed is installed on 26,807 active Shopify stores. It ranks #1 of 55 social proof apps with 59.2% of category installs.
Active installs
26,807
Data as of 10 Nov 2026
Top country
United States
76.4% of Instafeed stores
Category rank
#1
of 55 in Social proof
Share of category
59.2%
Who installs Instafeed
26,807 active stores · data as of 10 Nov 2026CountriesSkew versus all scanned stores
- Australia+0.5%
- India+0.5%
- Japan+0.5%
- Chile+0.2%
- Germany−0.7%
- United States−1.1%
VerticalsSkew versus all scanned stores
- Apparel+7.6%
- Beauty & Fitness+2.2%
- Food & Drink+1.2%
- Health−1.3%
- Home & Garden−1.3%
- Business & Industrial−1.9%
Typical order valueSkew versus all scanned stores
- $50–100+1%
- $100–200+1.2%
- $200–500−0.8%
- $500–1,000−0.5%
- $1,000+−0.5%
Share of Social proof installsSee the full Social proof benchmark →
- Instafeed59.2%
- Loox16.3%
- Tolstoy: Shoppable Video & UGC4.96%
- Reputon Google Reviews2.69%
- 51 others16.8%
Alternatives to Instafeed
Social proof apps that Instafeed stores rarely run alongside it, compared with other stores using social proof apps: stores pick one or the other.
Socialwidgetby OneCommerce★ 4.9 (627)Built for Shopify760active installs
Foursixtyby Foursixty★ 4.9 (137)321active installs
Fomoby Fomo★ 4.5 (153)227active installs
Sternify ‑ Bundles & Sectionsby Sternify★ 4.9 (57)Built for Shopify55active installs
Clevercat Shoppable Videosby Invictus Alpha★ 4.9 (19)Built for Shopify31active installs
GSC Instagram Feedby Getsitecontrol★ 4.9 (318)Built for Shopify75active installs
Top apps in Social proof
Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with Instafeed.
| # | App | Active installs | Share | Rating |
|---|---|---|---|---|
| 1 | Instafeed | 26,807 | 59.2% | ★ 4.9 (2,283) |
| 2 |  Loox | 7,395 | 16.3% | ★ 4.9 (10,061) |
| 3 |  Tolstoy: Shoppable Video & UGC | 2,245 | 4.96% | ★ 4.6 (287) |
| 4 |  Reputon Google Reviews | 1,216 | 2.69% | ★ 5.0 (1,574) |
| 5 |  Junip | 1,101 | 2.43% | ★ 4.8 (1,177) |
| 6 |  ReelUp‑Shoppable Videos+Reels | 964 | 2.13% | ★ 4.9 (296) |
Often installed with Instafeed
Apps that run on Instafeed stores far more often than on the average Shopify store.
Pinterestby PINTEREST inc★ 4.1 (1,706)39%of Instafeed stores1.3× avg
Smile: Loyalty Program Rewardsby Smile.io★ 4.9 (4,669)Built for Shopify8%of Instafeed stores1.4× avg
Amp Back in Stock & Preorderby HEL SG PTE LTD★ 4.9 (1,005)Built for Shopify5%of Instafeed stores1.3× avg
Notify Me! Back in Stock Alertby Notify Me!★ 4.9 (4,008)Built for Shopify3%of Instafeed stores1.4× avg
Redoby Redo Tech, Inc★ 4.9 (857)4%of Instafeed stores1.3× avg
Afterpayby Afterpay★ 3.2 (56)3%of Instafeed stores1.5× avg
Stores using Instafeed
How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology