Essential Upsell & Cross Sell installs and market share
Upsell and cross-sellCart customization
Essential is installed on 2,820 active Shopify stores. It ranks #4 of 171 upsell and cross-sell apps with 5.9% of category installs.
Active installs
2,820
Data as of 10 Nov 2026
Top country
United States
71.8% of Essential stores
Category rank
#4
of 171 in Upsell and cross-sell
Share of category
5.9%
Who installs Essential
2,820 active stores · data as of 10 Nov 2026CountriesSkew versus all scanned stores
- United Kingdom+1.3%
- India+1.1%
- Colombia+0.6%
- Spain+0.6%
- Chile+0.5%
- United States−5.7%
VerticalsSkew versus all scanned stores
- Travel+0.5%
- Food & Drink−2.4%
- Apparel−3.5%
Typical order valueSkew versus all scanned stores
- $1,000+−1.9%
Share of Upsell and cross-sell installsSee the full Upsell and cross-sell benchmark →
- PageFly ✦ AI Page Builder19.6%
- Shogun ‑ Landing Page Builder7.63%
- GemPages6.42%
- Essential5.85%
- 167 others60.5%
Alternatives to Essential
Upsell and cross-sell apps that Essential stores rarely run alongside it, compared with other stores using upsell and cross-sell apps: stores pick one or the other.
2,463active installs
1,544active installs
483active installs
218active installs
223active installs
Top apps in Upsell and cross-sell
Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with Essential.
| # | App | Active installs | Share | Rating |
|---|---|---|---|---|
| 1 | 9,444 | 19.6% | ★ 4.9 (5,926) | |
| 2 | 3,675 | 7.63% | ★ 4.8 (1,979) | |
| 3 | 3,093 | 6.42% | ★ 4.9 (4,261) | |
| 4 | 2,820 | 5.85% | ★ 5.0 (2,484) | |
| 5 | 2,463 | 5.11% | ★ 4.8 (955) | |
| 6 | 2,390 | 4.96% | ★ 5.0 (6,667) |
Often installed with Essential
Apps that run on Essential stores far more often than on the average Shopify store.
50%of Essential stores1.6× avg
37%of Essential stores1.4× avg
5%of Essential stores11.2× avg
7%of Essential stores3.7× avg
8%of Essential stores2.5× avg
10%of Essential stores1.9× avg
Stores using Essential
How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology